Technology

 We have built a dispersed knowledge network that integrates us in a learning organization. Fully capable to assess the value of new knowledge, and able to evaluate new technology applications - or just marketing tricks – our network is giving us a global approach to innovation based on differentiated knowledge, sourced from various backgrounds, which can deliver real competitive advantage.

• Universities (Europe & China)

• Research Institutes (around the globe)

• Suppliers (in close cooperation for materials & applications)

• Customers (needs & insights)

• Sales/Marketing Operations (web, events, stores)

• Pro-Anglers (on-field testing)

• In-house testing facilities (lab & simulating)

• In-house intelligence system (fully integrated, digital codified system)

• In-house R&D teams of our factories

• Sensing (adjacent technologies implementation)